Roman Air CASE STUDY

Central Florida
Case Study: Honoring Legacy, Rebranding for Growth – Air TS Becomes Roman Air

When Air TS, a young HVAC company in Florida, partnered with Hero Marketing, they were seeking more than just a rebrand—they wanted a new identity that honored their roots while positioning them for long-term growth. Founded by a family with proud ties to the U.S. Air Force, the company’s values of discipline, service, and legacy ran deep.

Services:
INDUSTRY

Hero Marketing worked closely with the owners to create Roman Air, a bold new brand that pays homage to their family name and military service. From the clean, authoritative logo design to a refreshed website, vehicle wraps, and messaging, every element was built to reflect strength, trust, and tradition—core principles of both the Air Force and their business.

 

The transformation didn’t just modernize their look; it gave Roman Air a strong foundation to build customer loyalty and grow their reputation across Florida. With a compelling brand story and a powerful visual identity, they’re now positioned for long-term success—anchored in legacy, driven by service, and ready for what’s next.